The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Lizzie DeVito: Email Is Changing

Guess what? We’re back with another fantabulous episode of ComplianceCast featuring Lizzie DeVito from AXAD Capital! In this episode, Lizzie dives into the rapidly changing world of email marketing, which, let’s face it, is looking pretty different,...

OPTIZMO – Compliance is a Breeze

2023 is off and running and we couldn’t kick off a new year without a great new OPTIZMO sizzle video! About compliance of course! When you record as much video as we do throughout the year, you never lack great footage, but we like to think we go the extra mile...

ComplianceCast 2022 – AWIN – Affiliate Summit West

We’re back with another episode of OPTIZMO’s ComplianceCast 2022! This week, we feature a convo with affiliate marketing industry OG Jeannine Crooks from AWIN.  Our head of marketing, Tom Wozniak, has known Jeannine for years and they caught up on...

ComplianceCast 2022 – Episode 7 – Diablo Media

Another week, another episode of OPTIZMO’s ComplianceCast video series! This is the 7th episode in the 2022 series and this time around we caught up with Susannah Rayburn from Diablo Media. We’re always excited to catch up with clients and partners from...

ComplianceCast 2022 – Episode 5

We took some time off between the last ComplianceCast, as we headed off to New York and Toronto this summer to attend Affiliate Summit East, the MailCon Mixer, and then Affiliate Grand Slam north of the border. We had a chance to meet up with a bunch of clients,...