The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Anura and OPTIZMO Announce Strategic Partnership

The following press releases was published by our partners at Anura.io MIDDLETOWN, DE, USA, Sept 23, 2024 — Anura.io, a leader in digital advertising fraud detection, and OPTIZMO, an expert in email and SMS compliance and suppression list management, are excited to...

Achieving Total Email Compliance: Why OPTIZMO + LashBack is the Perfect Pair – LashBack Guest Post

Guest Post written by LashBack Did you know that non-compliance with email regulations can cost businesses up to $51,744 per violation? In today’s dynamic digital landscape, email compliance is not just about avoiding hefty fines—it’s also a necessity for...

LinkUnite IV

We’re beyond excited to be invited to be the Official Content Sponsor for LinkUnite IV – 2024! We saw it as a unique opportunity to take our ComplianceCast video series approach, add a new spin, and create videos that were true to the LinkUnite brand while also...

How to Optimize Email Campaigns with Effective Suppression List Management – Phonexa Guest Post

Guest Post By Alexander Cartigan, Director of Email Marketing at Phonexa Marketing professionals have long used advanced targeting to deliver personalized messages to email subscribers based on actionable data obtained from each recipient.  Today, targeting is a...