Suppression List Management Solutions

For Advertisers, Networks and Mailers

Collect. Store. Distribute. Automate.

Compliance Optimized

OPTIZMO Partner Highlight Video Series

Check out our new video series. Watch ›

Companies large and small trust OPTIZMO™ for email compliance.

With solutions starting as low as $100 per month, we’ve got you covered. Learn more ›

Email suppression list management made simple.

Never worry again about email compliance.

Collect

Collect and process email opt-outs generated by all your mailing partners — to ensure CAN-SPAM compliance.

Store

Store and easily access all past and new email opt-outs on a secure platform — to simplify overall suppression list management.

Distribute

Distribute appropriate email suppression files to all 3rd party mailers and other partners — to centralize and monitor this complex process.

Automate

Automate the entire email opt-out collection, processing, and distribution workflow in real-time — to improve the efficiency of the entire email suppression list management process.

OPTIZMO is an Enterprise Class Solution for automating email suppression list management and streamlining all of your subscribers’ Opt-Out preferences. Utilizing state-of-the-art technology, OPTIZMO enhances security, visibility, collection, and distribution of your organization’s private consumer data.

Email Compliance at Your Fingertips

Opt-Out Distribution & Collection

Analytics & Logs for Full Transparency

What Sets Us Apart

What makes OPTIZMO the industry leader for email suppression management?

User-Friendly Interface & Automated Workflow

OPTIZMO’s streamlined approach to UI development helps you save time and money by automating data transfers, alert notifications and messaging, list distribution, and much more.

Securely Manage 3rd Party Access to Your Lists

With enhanced security, visibility, and control of how 3rd parties interact with your data, OPTIZMO provides all of the tools needed to mitigate risk and avoid costly suppression list abuse issues.

Daily Alert for Compliance Monitoring

Comprehensive and proactive compliance monitoring alerts you to potential issues with your affiliate partners’ adherence to compliance guidelines that could impact your brand reputation, potentially putting your company at risk.

Powerful Analytics Across Mailers & Campaigns

OPTIZMO delivers the industry’s most robust analytical data platform built around the relational hierarchy of Suppression Lists, Email Campaigns, & Affiliate Mailers for complete visibility.

Data Synchronization & Linking

Hosting the largest number of Advertisers, Networks, Agencies, and Integration Partners in our space, OPTIZMO allows you to link suppression lists and synchronize data instantly across multiple partners.

Data Hashing & Campaign List Seeding

OPTIZMO supports all industry-leading hashing and security methods to prevent Suppression List Abuse, which is still the most common CAN-SPAM violation, generating fines of $43k per email.

Email compliance: It’s the law.

The CAN-SPAM Act of 2003 establishes standards for the sending of commercial e-mail and requires the Federal Trade Commission (FTC) to enforce its provisions. One of its requirements is that you cannot send a marketing email to a user who has previously unsubscribed.

Email Marketing Tip – You Think I’m Funny?

Email Marketing Tip – You Think I’m Funny?

Email Marketing Tip - You Think I'm Funny? (Using humor in your email campaigns) Consumers love humor - and marketers love humor, too. There is nothing like getting your audience to smile, chuckle, or actually laugh at your content - when that is your goal. Humor is a...

read more
OPTIZMO Video Series – Everflow Interview

OPTIZMO Video Series – Everflow Interview

Check out this week's episode in our partner video interview series! Over the course of this year, we are releasing a variety of video content, including interviews with numerous OPTIZMO clients and partners, along with other leaders in the Email and SMS Marketing...

read more
Email Marketing Tip – Write a Great Subject Line

Email Marketing Tip – Write a Great Subject Line

Email Marketing Tip - Write a Great Subject Line The performance of every email marketing campaign hinges on a wide variety of factors, from technical aspects like the email sending platform, sending IP, or mailer's sender score to the actual text, design, and graphic...

read more