OPTIZMO’s 2022 Email Opt-Out Data in a Nutshell In the past few years, digital marketing as a whole has been disrupted by the pandemic, leading to accelerated growth in many channels, as companies shifted offline marketing budgets to digital at a rapid pace....
Email compliance is complex. First, all commercial emails sent in the United States must comply with the requirements of the CAN-SPAM Act. CAN-SPAM sets email marketing guidelines, such as the requirements that every commercial email must include a valid opt-out...
By Tom Wozniak, Head of Marketing – published on OnlyInfluencers on 3/21/23 I’m not usually one to make assumptions. There’s an old saying about what happens when you assume things (you make an a$$ out of you and me). But, I’m going to ignore that advice and assume...
By Tom Wozniak, Head of Marketing – published on Forbes on 3/9/23 Unless you’ve been living off the grid and possibly without any human contact in the last six months, you have almost certainly heard of artificial intelligence (AI) in general and more specifically...
Next-Gen SUPPRESS will lead the evolution of email and SMS compliance in 2023 and beyond AUSTIN, Texas, Feb. 23, 2023 (GLOBE NEWSWIRE) — OPTIZMO Technologies, the industry leader in email suppression list management, is excited to announce the release of its...