COLLECT – STORE – DISTRIBUTE – AUTOMATE Curious to get a quick overview of how OPTIZMO’s email suppression list management platform works? Check out our explainer video, which highlights how brands and performance marketers leverage our...
If you’re reading this post, then you’ve definitely seen our new website. We hope you like it! 2019 is a big year for OPTIZMO, as we are celebrating our 10th anniversary – technically later this year, but we’re going to start the celebration on...
In case you missed it in your inbox, check out our December 2018 Newsletter here! The feature article is about the release of our new Guide to Email suppression List Management. Don’t miss it!
Alexa… read my email Some interesting news leading up to the holidays, when Alexa announced a bunch of new features in a recent update. One of those features allows users to ask Alexa to read their emails and reply to an email through voice. Among the many the...
Published on the Adotas on 12/14/2018 The most compelling email creative, engaging offer, and brilliant call-to-action can still fail to produce any response, if no one opens the email in the first place. There’s good reason that email marketers focus a great deal of...
Published on Forbes.com on 12/12/2018 It’s funny to think of any form of digital marketing as “old school,” but in 2018, email marketing fits that bill. We’re at a point where email marketing is older than many of its current practitioners. For those that aren’t...
