The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

OPTIZMO™ Named the Leader in Innovation – Corporate Vision Magazine

Taking Control Published in Corporate Vision Magazine on 7/28/20 Recognized as the industry leader in email and SMS suppression list management and compliance solutions, OPTIZMO delivers a SaaS solution that automates the collection, storage, and distribution of...

OPTIZMO™ Releases Brand Integrity Guide

OPTIZMO™ Releases Brand Integrity Guide The guide lists 6 pitfalls marketers should avoid when incorporating affiliate marketing. AUSTIN, Texas, Aug. 05, 2020 (GLOBE NEWSWIRE) — OPTIZMO Technologies, the industry leader in email and SMS suppression list...

CAKE Spotlight: Q&A Post with OPTIZMO

CAKE Spotlight: Q&A Post with OPTIZMO about Automating Email Compliance Posted on the CAKE Blog on 7/29/20 Check out this great interview with OPTIZMO’s Chief Revenue Officer, Jake Dearstyne by the team at CAKE. They discuss a variety of topics around email...

Suppression List Management

What is Suppression List Management? In email marketing, suppression list management describes the process for leveraging various types of suppression files to ensure compliance with laws like the CAN-SPAM Act, as well as numerous other audience targeting strategies...

Brand Integrity Guide

Brand Integrity Guide  6 Affiliate Marketing Pitfalls and How to Steer Clear of Them Fill out the form below to download your free copy Affiliate marketing can be a powerful addition to any company’s marketing program and is successfully used by brands around...

OPTIZMO Video Series – SmarterChaos Interview 2

Welcome to the latest edition in our ongoing partner interview video series! Over the course of 2020, we are releasing a number of video conversations with different OPTIZMO clients and partners and with other leaders in the Email and SMS Marketing industries. You can...