The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Turning a Negative into a Positive – Only Influencers

By Tom Wozniak, Head of Marketing – published on Only Influencers on 7/1/20 As email marketers, most of us are focused on how our campaigns perform. Even if our emails aren’t specifically designed to drive leads, sales, or other recipient actions, we still monitor key...

LeadsCouncil On-Air Podcast with Tom Wozniak

Recently, OPTIZMO’s head of marketing, Tom Wozniak, sat down with Rob Seaver from the LeadsCouncil for an episode of his video podcast – On-Air. They had a wide-ranging conversation coving industry topics including: The importance of email compliance to an...