The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

OPTIZMO Video Series – Outtakes and Bloopers

It’s been a few weeks since the release of our game-changing Music Video that set the industry buzzing and also revealed some of the great musical talents in the email and affiliate marketing industry (we’re still waiting for word of our nomination for an...

Opt-Out Domain & IP Address Guide

Opt-Out Domain & IP Address Management Guide A guide to selecting the best strategy to manage the Opt-Out process in your email program. Among the laws and regulations impacting email marketing around the world, one common aspect in many instances is the...

OPTIZMO Technologies – Business Sight’s Fastest Growing Companies to Watch in 2020

Simplifying Email and SMS Marketing by Delivering Robust Compliance Solutions (Business Sight Media) Email and SMS marketing are key components of many successful digital marketing strategies. From small-to-medium and large-to-giant organizations, email and SMS are...

Three Essential Digital Marketing Channels In 2020 – Forbes

  By Tom Wozniak, Head of Marketing – published on Forbes.com on 9/9/20 To say 2020 has been a challenging time for marketing professionals would be an understatement. While some companies and industries are affected more than others, every marketer has needed to take...