The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Everflow – Results Driving Email in 2021 – Fireside Chat

After the recent release of our co-authored Guide to Results Driving Email in 2021, Everflow and OPTIZMO got together for a video chat about the guide and a variety of topics around email and SMS marketing and suppression list management. The chat included Everflow VP...

An Email Marketing Compliance Refresher for 2020 – PMA Blog

By Tom Wozniak, Head of Marketing – published on the Performance Marketing Association blog on 9/3/20 Email is the old kid on the block when it comes to digital marketing. The channel has been around since 1978, when the very first unsolicited email marketing campaign...

10 Inspiring Leaders to Watch – CIO Bulletin

  OPTIZMO Technologies: For Email Compliance As seen in CIO Bulletin For a successful digital marketing strategy, it is important to have a great email and SMS marketing plan. But as these marketing channels have grown over the years, so has their complexity. With...

OPTIZMO Named the Leader in Innovation – Corporate Vision Magazine

Taking Control Published in Corporate Vision Magazine on 7/28/20 Recognized as the industry leader in email and SMS suppression list management and compliance solutions, OPTIZMO delivers a SaaS solution that automates the collection, storage, and distribution of...

LeadsCouncil On-Air Podcast with Tom Wozniak

Recently, OPTIZMO’s head of marketing, Tom Wozniak, sat down with Rob Seaver from the LeadsCouncil for an episode of his video podcast – On-Air. They had a wide-ranging conversation coving industry topics including: The importance of email compliance to an...