The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Amanda Farris: A.I. & Data Privacy in 2023 – Part 2

We’re back with another episode of ComplianceCast! Join us once again as we continue our conversation with Amanda Farris from LinkUnite. This episode is part two of our series with Amanda because we just couldn’t include all the great content from our...

AI AND PERFORMANCE MARKETING: POLICIES, PRACTICES, AND LEGALITIES (VIDEO REPLAY) – The Performance Marketing Association

Originally posted on the Performance Marketing Association website on Sept. 21 here The Performance Marketing Association Compliance Council revealed the results of its recent survey on AI and Affiliate Marketing with a free LinkedIn webinar. The new survey and...

AI and Email Compliance – Things to Consider

One of the hottest topics in digital marketing in 2023 has been the rapid evolution of Artificial Intelligence (AI) across virtually every channel. In particular, it’s been generative AI that has caught every marketer’s attention. Its ability to rapidly create content...

OPTIZMO™ CEO Khris Thayer Offers Company Insights in Comprehensive Interview with Website Planet

The interview highlights the company’s evolution as well as a glimpse into what the future holds for it in an evolving digital marketing industry AUSTIN, Texas, July 12, 2023 (GLOBE NEWSWIRE) — OPTIZMO is the industry leader in email suppression list...