Digital Marketing Lessons from Direct Mail Marketers It’s amazing that in the digital marketing industry, Email Marketing is looked at as being old-school. It’s been around for 40+ years now, making it the elder statesman of the online marketing arena....
To some, the rise of digital marketing may have seemed to herald the end of direct mail advertising. After all, email and other digital marketing campaigns can be conducted with far less expense than conventional mail, and access to the internet (along with broadband...
OPTIZMO™ Taking Part in Data & Marketing Association Initiatives The company will join several committees to help drive the data-driven marketing industry forward. Austin, TX – March 8, 2018 — OPTIZMO Technologies, the industry leader in email...
Every business invests in marketing initiatives, but not every one succeeds. Many companies are constantly looking for ways to improve marketing solutions and increase conversion rates. For many, the answer lies in email marketing services. Email marketing comes as an...