After the recent release of our co-authored Guide to Results Driving Email in 2021, Everflow and OPTIZMO got together for a video chat about the guide and a variety of topics around email and SMS marketing and suppression list management. The chat included Everflow VP...
By Tom Wozniak, Head of Marketing – published on the Performance Marketing Association blog on 9/3/20 Email is the old kid on the block when it comes to digital marketing. The channel has been around since 1978, when the very first unsolicited email marketing campaign...
OPTIZMO™ Releases Updated Opt-Out Infographic for 2019 The new infographic provides an update to the company’s initial infographic from 2018 AUSTIN, Tx, Feb. 04, 2020 (GLOBE NEWSWIRE) — OPTIZMO Technologies, the industry leader in email compliance and...
Published on 1/2/20 on APAC Business Headlines. In the digital marketing arena, email and SMS have become top-performing marketing channels for small companies as well as large enterprises, when it comes to customer acquisition and retention alike. But, while their...
GDPR Acronyms Rundown Published in Adotas on 5/28/18 FYI – The ABCs of GDPR Acronyms With the official launch of GDPR on May 25, 2018, the regulation is bringing a host of changes to the digital marketing and ad tech industries. Along with all the impacts on how...
GDPR: What future for first, second and third-party data Published by Econsultancy on May 15, 2018. GDPR will impact the data and marketing industries in numerous ways. The use of First, Second, and Third-party data is among the most interesting areas to be affected....
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