By Tom Wozniak, Head of Marketing – published on Forbes.com on 7/3/20 Creating effective and high-performing email marketing campaigns is a challenging endeavor for any marketer. While on the surface, an email seems to be a fairly straightforward marketing channel,...
When run effectively, an email advertising campaign can be one of the most powerful marketing tools available to a company, regardless of its size or industry. Email is a more intimate medium than newspaper or television advertising, yet is capable of reaching an...
