The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Marketing In A World Without Third-Party Data: Where To Next?

This is a guest post from the team at Madrivo. The mighty third-party cookie has long been the primary tool for many marketing companies. They offer a way to gain information about the behavior of potential customers, or other marketing strategies can target themes. ...

How Email will Thrive in a More Privacy Centric World – OnlyInfluencers

By Tom Wozniak, Head of Marketing – published on OnlyInfluencers on 6/11/21 Privacy. Consumers want it (or at least say they do) and in many cases they feel that companies know too much about them and their activities. Admittedly, you can create surveys that will...

10 Inspiring Leaders to Watch – CIO Bulletin

  OPTIZMO Technologies: For Email Compliance As seen in CIO Bulletin For a successful digital marketing strategy, it is important to have a great email and SMS marketing plan. But as these marketing channels have grown over the years, so has their complexity. With...

OPTIZMO™ Focuses on Client Data Security

OPTIZMO™ Focuses on Client Data Security Several recent product releases enhance overall security AUSTIN, Texas, March 25, 2020 (GLOBE NEWSWIRE) — OPTIZMO Technologies, the industry leader in email and SMS suppression list management and compliance, announces...