The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Partner Interview with Diablo Media

Diablo Media Partner Interview In 2020, we’re planning to post a lot of video and blog content on our website where we interact with our great clients and partners in the industry. Today, we’re excited to release our latest Q&A partner interview post with Gordon...

Four Reasons To Combine Email And SMS Marketing – Forbes

By Tom Wozniak, Head of Marketing – published on Forbes.com on 3/18/20. Taking a multichannel approach (Email and SMS) to an advertiser’s marketing strategy has always delivered big results. Because consumer attention is split over many different communication...

Affiliate Summit West & MailCon Las Vegas 2019 Recap

Over the past 10 years, we’ve always enjoyed kicking off a new year with a trip to Las Vegas for Affiliate Summit West 2019 continueing the trend. The OPTIZMO team jetted off to Las Vegas in early January to attend ASW19, as well as MailCon and the Mailer...