By Tom Wozniak, Head of Marketing – published on Forbes on 5/3/22 More than 40 years have gone by and email marketing remains an incredibly popular and powerful marketing channel. Statistics show that over 80% of small businesses use email in their marketing programs,...
By Tom Wozniak, Head of Marketing – published on Forbes on 2/22/22 The year is off to a fast start, but before 2022 gets away from me, I wanted to pop in with my annual look at what will and won’t happen in email marketing this year. You can check out my article from...
By Tom Wozniak, Head of Marketing – published on OnlyInfluencers on 11/18/21 As we speed toward the end of the year (seriously, it’s almost Thanksgiving – how did that happen so fast?), email marketers are focused on two key projects. 1 – Ensuring those...
By Tom Wozniak, Head of Marketing – published on Business2Community on 11/7/21 As we head toward the end of 2021, it’s been a challenging and successful year for the digital marketing industry. Challenging, because of the uncharted waters brought on by the pandemic...
The holiday season is here! For many digital marketers this is the busiest time of the year and email marketers are definitely in that group. Just taking a look at your own inbox should convince you that email marketing is already ramping up for the season. But, as...
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