Upcoming Events

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Lead Generation World

Team OPTIZMO is Headed to San Diego!

We’re thrilled to become an official sponsor of Lead Generation World in 2022! LGW has quickly grown into one of the best lead generation focused events in the industry, since it’s inaugural event in Denver back in 2020. 

We will be exhibiting during the big event, so definitely stop by and meet the OPTIZMO crew at Exhibit Booth #120. You can also catch our head of marketing, Tom Wozniak, presenting during the event.

The Future of Email Marketing in a More Privacy-Centric World
Lead Generation Track 1
Palm 3-4

Description

The digital marketing industry is facing a variety of challenges related to evolving data privacy regulations and technological developments that impact the ways in which companies gather consumer information and use it to drive their marketing programs. While every marketing channel is impacted, some are better positioned to not only meet the challenges but thrive in a more privacy-centric world. Email marketing is uniquely positioned to continue driving results amidst these challenges.
 
Takeaways
– Developing Data Privacy Regulations – How email marketing can adapt and thrive amidst increasingly strict data privacy regulations.
– Changes to Marketing Tracking Capabilities – How email can overcome technical developments that impact digital marketing campaign tracking.  

ABOUT LEAD GENERATION WORLD

Don’t Miss Out!

Lead Generation World’s (LGW) mission is to provide unique, highly productive, networking, education, and business development opportunities. Attendees will experience educational workshops and presentations that are specifically tailored to their industry and job function.

What is Lead Generation World?

Lead Generation World (LGW) is the home for lead generators, performance marketers, and the service providers that support their efforts. LGW brings together the brightest minds in the industry and those that want to improve their lead generation campaigns from creation to close. LGW’s primary focus is to help Advertisers and Lead Buyers successfully navigate the lead generation ecosystem by providing highly targeted and insightful content alongside exclusive networking opportunities with companies that can support their efforts.

Why Lead Generation World?

Lead Generation World (LGW) focuses on creating unique learning and networking opportunities that you cannot experience at any other conference. At LGW you will be able to hear expert presentations and receive personal direction from industry thought leaders. You will also have a chance to enter discussion forums focused on topics and industry segments of your choosing. For example, LGW will facilitate group discussions in each vertical, as well as for marketers seeking best practices across different channels, C-level executives, compliance professionals, media specialists, and more. These exclusive opportunities push aside the old concept of a conference workshop and replace them with opportunities for every attendee to participate in a meaningful learning discussion.

Want to meet with the OPTIZMO Team?

The OPTIZMO team will be heading to sunny San Diego in January for Lead Generation World 2022!  Stay tuned for more info on how to set up a meeting with members of our team. In the meantime, feel free to reach out to Tom Wozniak (tom@nulloptizmo.com) for more info on catching up with our crew in San Diego!

When

January 16-18, 2022

Where

Town & Country San Diego – San Diego CA