The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

ComplianceCast Clips: Email as a Channel

We’re excited to bring you another installment of ComplianceCast Clips! These bite-sized clips zero in on key topics from our recent panel interview with Madrivo and Everflow, recorded during Affiliate Summit West 2024. If you didn’t catch the full 46-minute...

2024 Email Marketing Best Practices Guide by OPTIZMO & LashBack

We’re excited to release a new Email Marketing Best Practices guide for 2024. Collaborating with our good friends and partners at LashBack, we’ve put together a comprehensive list that every email marketer will want to follow going into the new year. Check...