By Tom Wozniak, Head of Marketing – published on OnlyInfluencers on 6/28/22 In life, we all use conventional wisdom (CW) on a regular basis. We come across it in every facet of our lives. “If the stove gas burner doesn’t light the first time, wait a few seconds for...
By Tom Wozniak, Head of Marketing – published on Forbes on 10/4/22 In email marketing, you can write the most compelling copy, include an impossible-to-resist offer, create an attention-grabbing call to action, and still have the campaign fail to drive results. What’s...
Delivering an unmatched combination of advanced technology and customer support AUSTIN, Texas, Sept. 01, 2022 (GLOBE NEWSWIRE) — OPTIZMO Technologies, the industry leader in email suppression list management, has been recognized by The CIO Bulletin as one of the...
Another week, another episode of OPTIZMO’s ComplianceCast video series! This is the 7th episode in the 2022 series and this time around we caught up with Susannah Rayburn from Diablo Media. We’re always excited to catch up with clients and partners from...
By Tom Wozniak, Head of Marketing When writing about email marketing, I often focus on advanced topics like compliance, suppression list management, and email’s place in a multichannel marketing program. But, it’s easy to forget that many marketers are still in the...
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