The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Seija Samoylenko: Email Deliverability & Monetization – Part 2

The stage is set for part 2 of our ComplianceCast series with Seija Samoylenko from Atwave. Highlighting email deliverability and monetization, this episode comes to you from the bustling floors of Affiliate Summit East 2023! If you missed part 1 of this double...

Questioning Some Email Marketing Conventional Wisdom – Only Influencers

By Tom Wozniak, Head of Marketing – published on OnlyInfluencers on 6/28/22 In life, we all use conventional wisdom (CW) on a regular basis. We come across it in every facet of our lives. “If the stove gas burner doesn’t light the first time, wait a few seconds for...