List segmentation isn’t new, but the way savvy marketers are using it today looks a whole lot different than it did just a few years ago. At its core, segmentation is about grouping your recipients based on shared traits so you can send more relevant messages. But if...
Get ready for one of the most unique episodes in our LinkUnite Interview Series to date. You know we’ve done some music videos in the past and this one might just reset the bar. Cari Hartman, Founder and CEO of TrustEngage, returns with the release of her third...
Your favorite compliance series is back! That’s right, we have an all new episode of ComplianceCast for you. Filmed at Affiliate Summit West, we sat down with experts from two fantastic compliance and fraud mitigation companies in the business; Anura and...
Join us for the next episode in our LinkUnite Interview Series, this week featuring Clarissa Muro-Lee, Partnership Manager at BriteBox. Returning for her second LinkUnite, Clarissa shares how these events have bolstered her confidence and expanded her network within...
Throughout the initial releases in our ‘Meet the Team’ video series, viewers have had the chance to get to know various members of OPTIZMO’s leadership team. With this latest video, we’re shifting gears and shifting the spotlight to five more...