The OPTIZMO™ Blog
News and tips from the industry leaders in email compliance.
The page you requested could not be found. <a href="http://optizmo.com">Click here</a> to visit the home page, or use the navigation above to browse the site.
More Recent Articles
The guide provides email marketers with a background on the importance of email suppression management and different strategies that can be used to optimize overall email campaign performance.read more
The most compelling email creative, engaging offer, and brilliant call-to-action can still fail to produce any response, if no one opens the email in the first place.read more
It’s funny to think of any form of digital marketing as “old school,” but in 2018, email marketing fits that bill. We’re at a point where email marketing is older than many of its current practitioners.read more
The holiday season is well underway, with marketers competing for attention, engagement, and conversions (sales, signups, etc.).read more
In case you missed it in your inbox, check out our September 2018 Newsletter here!read more
For marketers who are newer to email, the importance of the From address can often be overlooked.read more
Team OPTIZMO is already gearing up for 2019 and we’ll kick off the year in style with Affiliate Summit West, MailCon and the Mailer Meetup in Las Vegas!read more
SMS marketing is a unique channel and requires specific tactics to be effectiveread more
Get your message in front of your customers, while making sure you stay compliant with laws like the CAN-SPAM Act.read more
OPTIZMO – October 2018 News – Lessons from Fast Growth Companiesread more