Guess what? We’re back with another fantabulous episode of ComplianceCast featuring Lizzie DeVito from AXAD Capital! In this episode, Lizzie dives into the rapidly changing world of email marketing, which, let’s face it, is looking pretty different,...
Fellow email marketers, if we’ve learned anything from testing and optimizing subject lines and inbox placement, it is the importance of maintaining healthy sender reputations and even more vital, staying compliant with laws like the CAN-SPAM Act. The key tool that...
Introducing the latest episode of ComplianceCast! We’re thrilled to bring you our exclusive interview from the recent MailCon 2023 show floor. In this episode, we sit down with Kerianne Gilmartin, the Sales Leader at LashBack, and dive into growing your audience...
The infographic analyzes hundreds of millions of opt-out requests from 2022 AUSTIN, Texas, May 03, 2023 (GLOBE NEWSWIRE) — OPTIZMO Technologies, the industry leader in email suppression list management and email compliance, announces the release of the fifth...
The OPTIZMO team recently returned from MailCon 2023, held in the always luminous Las Vegas, and if you haven’t heard from us yet and we connected at the conference, we’ll be in touch very soon. However, we wanted to write about some of the highlights from the event. ...
OPTIZMO’s 2022 Email Opt-Out Data in a Nutshell In the past few years, digital marketing as a whole has been disrupted by the pandemic, leading to accelerated growth in many channels, as companies shifted offline marketing budgets to digital at a rapid pace....
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