“I’ve been in the digital marketing space since the late 1990s, which is still something I can’t fathom since I’m only 27 years old. I was a child prodigy, clearly.” – Tom Wozniak We’ve gotten to know a lot of members of the...
We’re excited to release a new Email Marketing Best Practices guide for 2024. Collaborating with our good friends and partners at LashBack, we’ve put together a comprehensive list that every email marketer will want to follow going into the new year. Check...
“Just being in the ocean brings me back to center. When I look out and I see this vast landscape of water and how large and big it is, for some reason, it just helps me realize; You know what? There’s so much more in life than what you’re stressing...
Suppression lists are essential components of any email marketing strategy. The need for such lists became vital when in 2003 the CAN-SPAM Act mandated all companies to allow recipients to opt-out of marketing emails. As a result, it’s necessary for companies to...
This interview highlights the importance of effectively managing suppression lists in the face of evolving digital marketing and data privacy regulations AUSTIN, Texas, Sept. 26, 2023 (GLOBE NEWSWIRE) — OPTIZMO is the industry leader in email suppression list...
One of the hottest topics in digital marketing in 2023 has been the rapid evolution of Artificial Intelligence (AI) across virtually every channel. In particular, it’s been generative AI that has caught every marketer’s attention. Its ability to rapidly create content...
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