By Tom Wozniak, Head of Marketing – published on Business2Community on 6/11/21 Email marketing has been one of the most effective digital marketing channels for decades (over 43 years in all) and over that time it has constantly evolved to meet the changing needs of...
Affiliate Grand Slam Speaker Interview with Tom Wozniak In May, 2021 the OPTIZMO team traveled to Dubai for the inaugural Affiliate Grand Slam event. You’ve probably already seen some of the great videos we shot at the event, but we were also involved in some...
Over the last year, you may have noticed that we’re big fans of video. From our great training video series to get clients and partners up to speed on the OPTIZMO platform and our 2020 partner interview series to our sizzle reel and even a music video, we love...
We kicked off 2021 with MailCon Virtual, giving us the opportunity to deliver a presentation to a big audience of email marketers. With 2020 just barely in the rearview mirror, we teamed up with our friends at Lashback and their CEO Francis Chmelir co-presented with...
By Tom Wozniak, Head of Marketing – published on OnlyInfluencers.com on 3/3/21 For the past few years, OPTIZMO has been publishing infographics based on email opt-outs processed on our platform (100s of millions every year). While there are many insightful reports,...
As we turn the page and kick off 2021, we wanted to look back at some of the highlights from the last year. The year started off with another great trip to Las Vegas for Affiliate Summit West, MailCon, the Mailer Meetup, and the Affiliate Ball. We tag-teamed with...
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