The OPTIZMO™ Blog

News and tips from the industry leaders in email compliance.

Get answers to questions you may be afraid to ask about email marketing, spam, and compliance.

This webinar was originally streamed on 03/4/2025

Join Brian Minick, COO of ZeroBounce and Tom Wozniak, COO of OPTIZMO, as they get back to the basics of email marketing and answer questions about:

✅ How different people define spam
✅ Sales outreach vs. email marketing — and why they need to align
✅ Comparing mass emails vs. one-to-one, personalized outreach
✅ Best practices for compliance with CAN-SPAM, GDPR, etc.

OPTIZMO Technologies
sales@nulloptizmo.com

ZeroBounce
support@nullzerobounce.com

Watch another webinar we made with our partners at ZeroBounce on ensuring that emails comply with the rules and reach the inbox in Maximizing Email Deliverability & Compliance.

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